How Virtual Assistants Use Instagram

The digital world is changing how people conduct business and we now have efficient processes. This space has opened up new opportunities and now people do not have to necessarily leave their homes to commute for work. There is a new breed of workers who do their tasks from home and still deliver like those in the office. Virtual assistants are one class of people who are enjoying this space as they handle tasks from clients from all over the world. The following are some of the ways to utilize Instagram as a virtual assistant

Create a community of followers

Almost every business is moving online and it is thus important to create a community from your followers. This group will be the first to know when you roll out new services or anything that you want to scale in your business. You can tag some of the most active followers on your posts to increase the outreach. Give discounts once in a while or even freebies to these followers and make them feel closer to you. Your community can be made of people from different fields but make sure that you can benefit mutually from the relationship.

Market your services

If you do not have a way of telling people who you are and what you do, then do not expect to make lots of sales. Marketing is an art but with Instagram, you do not have to go to a marketing college to hack it. You just need to get some cool graphics and enticing captions and you are good to go. You can prepare flyers highlighting what you can offer and post them on your Instagram profile. You can even sponsor your posts and target the right group of audience. Just ensure that you strike a balance between marketing and educating your followers through your posts.

Automate your growth

Creating an Instagram profile today and expecting to have millions of followers by tomorrow is next to impossible. You have to grow the account systematically to ensure that you gain followers that will help grow your brand. There are various growth tools that can help you gain followers and increase your brand’s outreach. However, there are real followers and fake followers and you should be able to differentiate the two. Jonathon Spire has an in-depth analysis of the two types of followers and discusses why you should pick a service that delivers the former.